Top 10 Most Iconic Logos of All Time and What They Teach Us About Banding

Often the most tricky question that startups face is about logo. How to make a logo that is gonna represent the next big thing. How to make it iconic enough to leave an impression in the minds of the viewers. How to make it classic enough to last the roughs and toughs of your startup.

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Here are the top 10 most iconic logos for you to take an inspiration, and a few facts that you might not be aware of:

• Apple

The Tech Giant tops yet another list. It’s in the top of this list because of the simplicity, elegance and the universal nature of its logo. Few logos are as robust and simple as Apple’s.

Fun Facts:

1. Apple did not start with this logo, in fact it started with an ugly picture of newton sitting under the tree.
2. Steve Jobs chose the logo with a bite because the whole apple was looking more like cherry.

• Google

Who is not familiar with the company called ‘Google’. It has grown so much over the period that our morning often starts with ‘Ok Google’ and all the way till bedtime, google interacts with us in someway or the other.

Fun Facts:

1. Larry and Sergey wanted to go with ‘Googol’ (Which means 10 ^100, A Very Big Number) and not ‘Google’, but turns out it was a miswritten check and an unavailable domain name forced them to choose Google and see what happened. People now know about ‘Googol’ because of  the ‘Google’.
2. Google recently changed its logo, after rebranding itself under the name of Alphabet. This logo is made to reflect about the various devices that people use to interact with Google.

• Twitter

Often cited by many designers for its simplicity and yet the mathematics behind it. The logo of twitter is one of the most iconic and remembered logos that resembles with the modern lifestyle way of thinking.

Fun Facts:

1. Twitter did not always have the logo as we see it today. This was the 3rd and final update that went public in 2012. Can you believe it, Twitter had 2 logos before this one. Do you remember the older logos?
2. The first used logo of the twitter bird was designed by Simon Oxley, for which he got $3 only. Can you believe it. Twitter’s logo for $3 dollars.

• Ford

The company is the largest automobile manufacturer in the world and is more than 100 years old. Ford makes unique designs for their cars, which are known for being the best quality available in the Market. With a simple logo that spans all across its automobiles, is another iconic logo that everyone knows and recognises.

Fun Facts:

1. Like every other major logo, Ford did not always look as classy and simplistic as today. In fact the ford logo that we see as it is today is the 6th known. Can you believe it? 5 different Ford logos before this.
2. The Ford Motor Company owns a luxury car brand ‘The Lincoln Motor Company’.

• CocaCola

The classic soft drink brand that made its name as second nature for soft-drink lovers. There is hardly a man on earth, who does not recognise this iconic logo of this iconic brand. In a marketplace where no one ever rose even close to high as itself, Coke undoubtedly remains the king of soft-drinks.

Fun Facts:

1. If you could collect all the bottles of CocaCola ever produced and then give it to people, then each person on the planet would receive over 1000 bottles. Can you believe it? Each person would get a 1000 bottles.
2. The term CocaCola is the most understood term in the world (next only to the term ‘Okay’).

• Nike

The iconic sports brand that helps so many of us express our inner athleticism, and it’s still more iconic simple and elegant logo. It simply had to be a part of this list.

Fun Facts:

1. The ‘Swoosh’ logo that Nike uses, was originally made for $35 by Carolyn Davidson, a graphic design student at Portland State University.
2. The “Swoosh” was patented on June 18, 1971.

• McDonald’s

A logo recognised worldwide as synonymous to food. The golden arches are the most recognized symbol in the world. The restaurant provides food for people in 119 countries, especially the USA. There are even 179 restaurants in India, where most people don’t eat either beef or pork.

Fun Facts:

1. According to design consultant and psychologist Louis Cheskin, customers unconsciously recognize the logo as “symbolism of a pair of nourishing breasts.”
2. McDonald’s first menu items were hot dogs, not hamburgers.

• Starbucks

Every day, millions of people walk into any of 20,519 Starbucks in 65 countries, and most of them walk back out with the same thing: a white cardboard coffee cup.“Starbucks cups have become part of the cultural backdrop, an unconscious reminder that the brand exists.” And as well-known worldwide are Starbucks coffee cups, equally famous is the topless mermaid featured on the cups.

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Fun Facts:

1. Starbucks was founded by two teachers and a writer. The name was inspired by Moby-Dick.
2. The original Starbucks mermaid was way racier with bare breasts.

• Volkswagen

The german manufacturer established in 1937, is amongst the top in the trade when it comes to car manufacturing. Volkswagen has three cars in the top 10 list of best-selling cars of all time compiled by the website 24/7 Wall St. Which goes to tell the remarkable success that the company has as a car manufacturer.

Fun Facts:

1. Just like most of the iconic logos of big brands, Volkswagen logo wasn’t the way we know it today.
2. The Volkswagen logo was originally designed in 1938 and modified in 1996 and 2000, when color blends and implied three-dimensionality were brought in.

• WalMart

If there is one name that we all know when it comes to stores, irrespective of our country. It’s gotta be WalMart.

Fun Facts:

1. Walmart has 2.2 millions full-time employees, more than seven times of the population of Iceland.
2. Walmart is bigger than Home Depot, Kroger, Target, Sears, Costco, and K-Mart combined. Just goes to tell how unimaginably huge Walmart is.